Serial Number: http://www.riss.kr.proxy.cau.ac.kr/link?id=A106978368
Title: ‘Korean Wave’ News Analysis Using News Big Data
Author: SeoI Hwang, Jeong-Bae Park
Journal: The Korean Entertainment Industry Association
Vol: 14(5)
Pages: 1-14
Date: 2020.
Register Information: KCI
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<Abstract>
This study conducted a topic modeling and semantic network analysis of ‘korean wave’ and its meaning in Korean society from 2000 to 2019 by applying an agenda setting theory. For this purpose, a total of 197,992 newspaper articles which reported ‘korean wave’ issues were analyzed by applying topic modeling and semantic network analysis. As a result, first, the word ‘korean wave’ mainly appeared in korean-related regions in the korean press. culture and economy. second, a total of 9 topics related to korean wave issues appeared. This was followed by ‘broadcast’, ‘export’, ‘domestic and foreign affairs’, ‘education’, ‘beauty and fashion’, ‘music and performance’, ‘tourism’, ‘media(platform)’, and ‘region’. Lastly, korean wave was mainly discussed at the cultural and economic ares. In addition, it was clustered into five characteristics: ‘cultural hallyu’, ‘business hallyu’, ‘education’, ‘environment’, and ‘geography’.
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